GENERAL OBJECTIVE
The general objective of this project is to encourage and encourage the creation of economy and wealth in the intervention areas through information and training. It is about looking for products, based on endogenous resources, economically profitable that generate induced economy in the rural area, settling the population, and promoting the improvement of communications and accessibility. With this, it is intended that these resources/products be included in the strategies of revitalization of economic activities. In addition, with its study and external promotion (based on the analyzes and diagnoses elaborated in this project) it is possible to value specific complementarities and constitutes an optimal framework for joint actions.
SPECIFIC:
– Ensure the preservation and sustainability of resources.
– Contribute to the Development and Innovation of products and their economic viability, through articulation with companies / market.
– Encourage and organize business cooperation to stimulate new locally-based business initiatives.
– Establish new methods of organizing economic activity, supporting sectors that generate high added value and strengthening local identity.
ACTIVITIES
1. IDENTIFY, ANALYZE AND STRUCTURE THE ENDOGENOUS PRODUCTS.
-Elaboration of study of potentialities of endogenous resources.
-Preparation of studies to improve the quality of enhanced products.
2. ARTICULATION WITH THE INDUSTRY
-Product placement strategy: export potential, traditional and gourmet channels.
-Product placement strategy: export potential, traditional and gourmet channels.
-Elaboration of Business Plans.
3. COMMUNICATION
-Product image design.
-Web page design.
-Training seminars.
-Design and realization of a specific stand for the project.
-Training seminars.
PARTNERS
Main Beneficiary: INORDE – Ourensano Institute of Economic Development.
Beneficiary: ADRAT – Association of Alto Támega
Beneficiary: UNIVERSITY TRAS OS MONTES -UTAD
Beneficiary: CET-Centro Empresarial Transfrontierizo.
